Lub hauv paus rau phau ntawv
Taug kev mus rau hauv lub sijhawm sai - Cov duab uas muaj qhov sib txawv ntawm cov kab mob " Lub taub hau rau ib nrab {{4 4}} ntau lub tsev so, thiab txawm tias zoo siab rau lawv lub npe (ua tsaug rau qhov txuas nrog cov tshev nrog cov tshev nrog cov kev tshawb xyuas- hauv kab ke).
Txog zaub mov thiab dej haus thiab kev tos txais qhua, tag nrho {{} Daim duab qhia kev ua kom zoo dua qub: thiab tsis meej pem rau kev txhawb nqa muag. Tab sis tsis tag nrho cov tag nrho- Cov paib lub laujkaub ua haujlwm zoo ib yam:} kub} {{4 4} {} {} {} {} Lub tsev so ntawm lub tsev so yuav tsum tau "24/7 chaw tos txais."
Cov lus qhia no rhuav tshem{-} ntiaj teb(Nrog cov ntaub ntawv nyuaj) ntawm li cas tag nrho - screen paib hloov khoom noj khoom haus thiab dej haus thiab tos txaisTsis - txoj kev xav tauua kom txhua qhov ua haujlwm tso tawm haujlwm. Txawm koj khiav ib lub café me me los yog ib lub saw hlau saw, koj yuav pom cov kev nkag siab zoo los txiav txim siab yog tias nws yog rau koj.
Tshooj 1: Tag Nrho {- screen signage hauv f & b-}}}}}}}}}}}}}}}}} Kev ceev ceev, thiab kev ntseeg mob
Cov lag luam thiab dej haus cov lag luam nyob thiab tuag los ntawm kev ua haujlwm thiab cov neeg siv khoom ntseeg. Tag nrho -} npo npo kos duab hau ob qho tib si, nrog kev siv cov teeb meem txiav rau qhov sib txawv F & B Niches:
1. Cast {{- tej chains: txiav tos lub sijhawm nrog tiag- lub sijhawm digital menus
Cast - kev sib xyaw (xav tias cov pob qij txha burger, cov kab lis xam lav) tawm tsam nrog cov longus ntev thiab tawm ntawm cov xuaj moos. Tag nrho - screen menus kho qhov no los ntawm kev nrawm dhau kev txiav txim thiab yoog raws cov khoom nug hloov.
Piv txwv li: Quickbite, Asmeskas, Asmeskas - Raws li cov neeg siv khoom noj su ntev (ib nrab sijhawm tos: 8 feeb). Lawv tau nruab 43-nti puv npo cov menus saum toj kawg nkaus txheeb xyuas cov txee, programmed rau:
- Qhia cov loj, yooj yim - {{1} {{- noj cov duab zaub mov (ua burgers saib ntau ce qab).
- Sync nrog lawv lub POS system: Yog "Cheddar Cheese" muag tawm tau yooj yim greyed tawm "cheddar burger" thiab tau hais tseg lub "Swiss Burger" hloov.
- Tig "Noj su maj (12-2 PM nkaus xwb) rau tsav impulse buys buys-} $ 2 nrog tej burger."
Qho kawg: Cov sijhawm hais daws nruab nrab tau tso los ntawm 2.5 feeb txog 1.8 feeb, txiav tag nrho tos sijhawm los ntawm 21%. Noj su muag 15%, thiab cov qhua yws yws 38% tsawg dua "{{6} {} Tshuag" cov khoom.
Vim li cas nws ua haujlwm: Tag nrho {- screen menus tshem tawm cov "guchwork" rau cov neeg siv khoom thiab cov neeg ua haujlwm nug "Qhov no puas tseem muaj?" lossis manually hla cov khoom ntawm daim ntawv.
2. Cov lauj kaub kub kub & BBQ cov khw noj mov: tsim kev ntseeg siab nrog "pob tshab" cov lus qhia khoom siv
Cov lauj kaub kub thiab BBQ me ntsis cia siab rau "Freshness" kom nyiam cov neeg siv khoom {{} Tab sis daim ntawv duab tsis tuaj yeem muaj cov khoom xyaw lossis npaj tau. Tag nrho -} screen signage hloov "ntseeg" rau hauv cov ntsiab lus pom.
Piv txwv li: Spicpot, Suav lub lauj kaub kub kub txuas rau hauv Toronto, xav kom txo qis "kev tsis txaus siab tshiab" (ib qho kev tsis txaus siab rau cov qhua tuaj noj mov). Lawv tau nruab 55 {- nti puv npo nyob ze lawv cov rooj noj mov hauv cov khoom noj, qhia:
- Cov yeeb yaj kiab luv luv ntawm lawv cov neeg ua liaj ua teb ua liaj ua teb hauv zej zog (piv txwv li, "cov nplooj ntoo loj no tau tuaj tos tag kis no").
- Nyob pub noj lawv cov chav ua noj ua ntej (cov neeg siv khoom yuav tuaj yeem ntxuav cov neeg ua haujlwm tu thiab hlais cov nqaij so thiab hlais.
- QR cov cim sib txuas rau cov ntawv sau noj khoom haus thiab cov ntaub ntawv tsis haum (tseem ceeb rau cov tsev neeg nrog kev txwv kev noj haus).
Qho kawg: Cov khoom xyaw - tsom cov tshuaj txiav txim siab (zoo li hwm nqaij nyuj Cov neeg yuav khoom hais tias cov yeeb yaj kiab ua rau lawv "muaj kev ntseeg siab tshaj plaws" txog qhov lawv tau noj mov.
Vim li cas nws ua haujlwm: Tag nrho {- screen cov ntsiab lus siab (4k) ua cov khoom xyaw tshiab zoo nkauj (videos, nyob zoo dua li ntawv zoo li qub.
3. Cafés & Bakeries: Boost impulse muag nrog kev txhawb nqa hom phiaj
Cafés vam meej rau impulse buys (ib qho pastry nrog kas fes, ib qho dej num tshwj xeeb)- Tab sis cov neeg yuav khoom. Tag nrho -} screen signage cia lawv pivot cov kev nce qib hauv lub sijhawm tiag tiag.
Piv txwv li: Beanhagen, ib txoj saw café me me hauv Australia yav tav su (2-5 PM) muag, uas tau qis dua thaum sawv ntxov. Lawv tau teeb tsa 32 {- nti puv npo cov paib ze rau ntawm kev sau npe, teem rau:
- Show "tav su xaiv - kuv -} {}} $ 6") los ntawm 2-5 PM.
- Tso saib cov neeg siv khoom (piv txwv li, "'zoo tshaj plaws Blueberry scone puas tau!' - sarah, 2 hnub dhau los") tsim cov ntaub ntawv pov thawj.
- Sync nrog lawv cov neeg siv khoom xa xov xwm: yog tias ib tus neeg siv xov tooj ua rau tus kheej, qhov screen qhia tau tus kheej (piv txwv li "koj nyiam matcha latte: 10% tawm hnub no").
Qho kawg: Tav su muag 28% hauv 2 hlis, thiab kev siv kev vam meej app nce los ntawm 35%. Lub Café kuj tau txais $ 800 / xyoo ntawm luam ntawv cov ntawv tshaj tawm txhua lub sijhawm.
Vim li cas nws ua haujlwm: Tag nrho {- screen cov cim qhia cafés "hais lus rau lub sijhawm"}}} Tsis muaj kev nkim sij hawm rau kev cuam tshuam uas tsis phim cov neeg siv khoom xav tau.
Key F & B yuav tsum muaj rau tag nrho - screen signage
Dab tsi ua rau tag nrho - screen kos npe ua haujlwm rau cov zaub mov thiab dej haus (tsis yog ib qho lag luam)? Cov no tsis yog - sib ceg:
- Roj Thiab Stain Resistance: Saib rau cov ntxaij nrog anti - glare, anti {{1} - ntiv tes rau burger pob qij txha lossis bakeries uas ob txhais tes yog greasy). Spicpot siv cov ntxaij vab tshaus nrog "nanocoating" uas cov ntaub so huv si nrog daim ntaub ntub dej- Tsis muaj cov roj seem stains.
- IP65 ntsuam xyuas rau high-} noo noo chaw: Rau cov lauj kaub khw kub kub lossis cov dej hiav txwv (chaw so lossis dej txaws yog ib txwm muaj), xaiv cov ntxaij vab tshaus ip65 (waterproof thiab plua plav). Cov khw nqaij npuas dej hauv Boston Hla qhov no thiab tau hloov $ 1,200 npo tom qab dej txau {}} Tsis txhob ua txhaum ib yam.
- Cov Lus Qhia Ceev Cov Lus Qhia: Siv huab {{- Nyob rau CMS (zoo li HDFocus) uas cia koj hloov menus lossis kev tshaj tawm hauv 10 vib nas this- Tsis muaj kev pab. Quickbite cov thawj coj tau hloov kho lawv cov "los ntawm lawv cov xov tooj thaum lub sij hawm Peak.
- POS system sync: Qhov Screen Txuas Zoo F & B
Tshooj 2: Tag Nrho - screen signage hauv kev tos txais qhua hauv Hospernalation {}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}
Cov tsev tos qhua nyob lossis tuag los ntawm cov qhua txaus siab. Tag nrho -} screen kos npe hloov "lub sijhawm ntxhov siab" (cov kev paub ploj, kev paub zoo "{2}} Thaum nws txiav ntawm cov lus nug hauv ntej.
1. Hotel Lobbies: txo cov qhua tsis meej pem nrog cov kev sib tw ntse
Lobbies muaj kev ntxhov siab rau thawj -} cov sijhawm qhua: "Qhov twg of the elevator?" "Puas yog tshais hauv qab daus?" "Kuv yuav mus rau lub tuam rooj sib tham li cas?" Tag nrho - kev sib tw cov phiajcinding kho qhov no.
Piv txwv li: Harbor Saib tsev so, 4 {- Lub tsev so hnub qub nyob rau hauv San Francisco, tau txais cov neeg ua haujlwm nyob rau hauv lub sijhawm Soj ib zaug. Lawv tau nruab ib qho 65-nti puv-npo kos npe rau hauv Chaw tos txais, programmed rau:
- Qhia daim ntawv qhia kev sib tham: Cov qhua Tapped "Kuv chav" (thiab nkag mus rau lawv tus lej}}} pa}
- Cov xwm txheej niaj hnub no ": Cov tog tshoob pom" rooj tshoob pom "lub rooj tshoob
- Sync nrog PMS (Cov qauv kev tswj hwm vaj tse): Thaum cov qhua tau txais lawv lub npe (piv txwv li, "Zoo Siab Tos Txais, Mr.
Qho kawg: Lub rooj zaum hauv ntej "kev coj" poob los ntawm 62%, thiab cov neeg Qhua kev txaus siab ") sawv ntawm 3.2 / 5 txog 4.7 / 5.
Vim li cas nws ua haujlwm: Tag nrho {- kev sib tw wayfinding lem "rau" kev qhia "rau hauv" kev ywj pheej "thiab cov neeg ua haujlwm tsom rau cov haujlwm tseem ceeb dua.
2. Cov chav tsev so: Tus kheej nyob nrog hauv -}} chav sib cuam tshuam cov ntxaij vab tshaus
Tsoos hauv -} chav TVs tsuas yog ua si tsos
Piv txwv li: Azure Boutter Chaw ntiav pw, ib txoj saw nrog 10 qhov chaw nyob hauv Tebchaws Europe, xav ua qhua xav "hauv tsev" (tsis yog nyob hauv chav hauv general). Lawv tau nruab 43 {{- nti full-screen kov puv cov ntxaij vab tshaus hauv txhua chav, muab:
- Tus neeg txais tos tus kheej (piv txwv li, "Zoo siab txais tos rov qab, Ms. Garcia! Peb tau teeb AC rau 72 Degree F li koj tau thov kom nyob ntev").
- Cov lus pom zoo hauv zos: Khws rau "kas fes zoo tshaj plaws nyob ze" lossis "taug kev ncig saib" tau xaiv cov npe tau xaiv (tsis yog cov cim hauv tsev so.
- Qhov Kev Pab Chav Chav Careing: Cov qhua tuaj yeem tag nrho - xim menus (nrog cov duab) thiab xaj ncaj qha los ntawm lub vijtsam-}} Tsis txhob tos dua.
Qho kawg: Chav Pab Cuam Tshuam Tau nce 30%, thiab "Tus Qhua Rov Qab" tus nqi tau txais los ntawm 22%. Cov qhua tau hais tias cov ntxaij vab tshaus ua rau lawv "zoo li lub tsev so tau saib xyuas kuv nyiam."
Vim li cas nws ua haujlwm: Full-screen in-room signs turn "passive TV watching" into "active engagement"-guests get what they need faster, and hotels build loyalty.
3. Cov chaw sib tham: Khaws cov sijhawm tshwm sim ntawm kev khiav nrog tiag-} lub sij hawm cov txheej txheem
Kev lag luam cov neeg taug kev ntxub kev ncua sij hawm lossis kav -} feeb chav hloov. Tag nrho -} Cov paib qhia hauv cov chaw sib tham hauv lub rooj sib tham kom txhua tus neeg paub.
Piv txwv li: Nroog Center Rooj Sib Tham Hotel hauv Chicago Hosts {} Tab sis cov qhua feem ntau tsis muaj npe rau cov ntawv tshaj tawm "uas tau yooj yim rau Miss). Lawv tau nruab 32 {{{{- nti puv npo cov paib sab nraud txhua chav sib tham, programmed rau:
- Qhia tiag {-}, "10 teev sawv ntxov: Digital Marketing Vaj Huam Sib Luag, Chav 201 raws sijhawm").
- Hloov tshiab tam sim ntawd yog tias muaj kev hloov pauv mus rau chav 205, tag nrho cov cim hloov tshiab tsis pub dhau 5 vib nas this, thiab cov qhua tau txais cov ntawv ceeb toom laub (ntawm lub tsev so kev tshwm sim app) txuas rau cov lus qhia.
- Tso saib cov lus BIOS: Taps ntawm tus neeg hais lus lub npe tau qhia lawv cov lus LinkedIn thiab kev sib kho {0} {} Pab cov qhua txiav txim siab seb qhov twg tuaj koom.
Qho kawg: "Kev sib tham" kev tsis txaus siab tau nqis los ntawm 75%, thiab cov kev koom siab thiab cov koom haum tau ntsuas lub tsev so "2x ntau dua li ua ntej.
Vim li cas nws ua haujlwm: Tag nrho {- screen tej cim tshem tawm "kev sib txuas lus" {{{}} cov qhua nyob twj ywm.
Tseem Ceeb Hos Hospitality Hospitality {- screen signage
Chaw ntiav pw muaj cov cim tshwj xeeb -}} dua li qhov tseem ceeb:
- PMS thiab Event App Sync: Qhov zoo tshaj plaws tsev so cov ntxaij vab tshaus txuas rau koj PMS (rau cov npe qhua / nyiam) thiab kev tshwm sim tiag tiag {}} lub sij hawm hloov pauv). Chaw nres nkoj view Hotel's WayFinding kos npe yuav tsis ua haujlwm yam tsis muaj phau ntawv no.
- 24/7 durability: Chaw tos txais thiab lub rooj sib tham ntawm NessStop {{xaiv Industrial {{} power bets) uas yuav tsis overheat lossis so. Azure Boutefer Chaw ntiav pw 'hauv - Cov ntxaij vab tshaus chav muaj rated tau khiav 24/7 rau5+ xyoo.
- Tsawg suab nrov: Hauv {- Chav Screens xav tau cov qhua nyob ntsiag to (los yog tsis muaj kiv cua txhua)
- Hom Phaj: Cov chaw tos khoom kim heev yuav tsum xaiv Slim, cov ntxaij vab tshaus sleef (tsis muaj cov bcery bezels) uas phim lawv cov déc. Chaw nres nkoj vutton siv cov hlau hlau dub kom phim nws cov chaw tos txais niaj hnub- Tsis muaj "tawm ntawm qhov chaw" Tech.

Ntu 3: Yuav Ua Li Cas Xaiv Qhov Tseeb Tag Nrho - screen kos npe rau koj F & B lossis Tsev Txais Tos Txais
Tsis txhob cia li yuav thawj lub vijtsam koj pom {{0} Taug kev cov lus qhia no kom tsis txhob ua yuam kev:
- Pib nrog koj qhov mob: Yog tias koj lub Café qhov teeb meem yog "kev muag khoom qeeb qeeb," tsom rau cov paib me me rau kev tshaj tawm (tsis yog cov ntawv qhia zaub mov loj). Yog tias koj lub tsev so teeb meem yog "Chaw tos txais," pib nrog txoj kev kos npe.
- Kuaj ua ntej ntsuas: Sim ib qho screen ua ntej (piv txwv li, ib txoj kab kev txheeb xyuas hauv koj lub tsev noj mov, ib daim paib chaw tos txais hauv koj lub tsev so) ua ntej dov tawm rau txhua qhov chaw. BEANHAVENT TEXED IB CAFÉ LUB HLA RAU 1 LUB HLIS UA NTEJ UA NTEJ YUAV TSUM RAU TXHUA 5 NTAU.
- Tsis txhob skimp ntawm qhov ruaj khov: F & B thiab tos txais yog cov khoom siv -}} - tiv taus, IP65-rated ntxaij yog tias koj xav tau. Tus nqi ntawm hloov lub vijtsam tawg yog txoj kev siab dua yuav ib lub zog ruaj khov.
Tag
Tag nrho - screen digital signage tsis yog "khoom kim heev rau cov khw noj mov, tsis meej pem rau cov qhua hauv tsev so, thiab muag khoom ntau ntxiv rau ob qho tib si. Tus yuam sij rau txoj kev vam meej yog txuam nrog koj txoj kev xav tau tshwj xeeb: A 火锅店 xav tau cov khoom siv tshwj xeeb: thaum lub tsev so xav tau pms sync.
Txawm hais tias koj yog tus tswv tsev café me me lossis tus thawj coj hauv tsev so, qhov zoo tshaj plaws {}} Thiab hauv F & B thiab tos txais, uas yog qhov sib txawv ntawm "kev ua tau zoo" thiab "nco".







